Speaker: Juliene HefterCustomer service is an important aspect of the services that any business offers to customers. How you and your staff treat customers can make a difference between a successful business and a disastrous one. In order to address this with our staff we must address what is quality customer service, the principles of customer service and what are the reasons that customers complain. The first step in addressing quality customer service is to train your staff in providing unbelievable customer service. The development of a customer service policy as well as addressing the factors in customer service are the basis for this training.